Lots of us are wary when we hear that something’s available to us for free. “Are you sure?” and “Are you trying to con me?” are our usual reactions, but in a Chris Anderson-inspired sphere where “Free” is a non-scary reality, a startup like Storenvy has a real shot. 
And it should: the idea for a social store community that offers no-cost virtual storefronts is a strong one when coupled with good UI and eye-catching design (Kansas-to-California founding duo Jon and Janette Crawford have new addition Willo O’Brien to thank for that). DIY store owners are offered CSS color pickers and social features in the company’s aim to democratize e-commerce. And for the non-merchants among us, browsing shops like Fashion Loves People and Clothe Your Neighbor as Yourself is a great way to spend your clothing dollars supporting independents.
[...] Storenvy co-founder Janette Crawford turned me onto a show at Bryant Street studio Galley Hijinks that promises bold geometry through November 15, and it’s likely to lure me in the next time I’m in the neighborhood or working at Stable Cafe. Mark Warren Jacques’ I’m Here Now couples ink, graphite and acrylic with unexpected names, including “Work is love made visible” and “Love knows not its own depth until the hour of separation.” [...]