Chalk it up to wanderlust or missing the English brand planners I used to work with, but I wanted to share two videos out of the UK that are creating conversation around business sustainability and the future of publishing (the two having quite a bit of crossover). The first, from consumer resource Brandkarma, is an introduction to their community aimed at changing brands for the better through user feedback on company ethics. The questions it poses have global implications but are presented in an imaginative way–and I appreciate that they’ve taken a nod from Jimmyjane’s white gloved approach to demonstrating toy usage.
The second is DK publishing’s hypothetical take on the fate of content creation as told through the words of an anonymous (or imaganed) teenager. You’ll want to see the dichotomy of concern for the actions of Lady Gaga vs. Gandhi yourself; as many a teen girl might tell you, there’s enough attention–and desire for media about–both. Thanks to Mashable for turning me onto this one.