A notoriously fickle bunch, Yelpers are verbose when it comes to the recently opened men and women’s apparel boutique SHOTWELL. Complimented for its “vintage Lacoste sweaters, plaid shirts fitted on mannequin[s] by hand, and reconstructed dresses” and wares from Cheap Monday and Alex & Chloe, one reviewer described it as having much-appreciated “SF-meets-LA-meets-NY hipster-meets-high-fashion-yuppy threads.”
Founders Michael Weaver and Holly Kricher opened the store on Geary St. “by way of necessity and accident,” according to Weaver, who was selling vintage clothing at events and out of the couple’s house in the Mission District. In the interest of increasing their living space, they opened a brick and mortar location that seems to be making fans out of everyone from high schoolers to senior citizens. Bosnian artist Jasko Begovic’s colorful, haunting work will be on display at an in-store party tonight–if the art takes after the store, locals won’t be able to get enough of it.
[...] at Shotwell (on Geary, obviously) I saw a postcard for this month’s Indie Mart, the independent apparel [...]