One of the best parts of my recent visit to the WOMMA summit was talking to former advertising creatives Jonathan Rosen and Ryan O’Hara Theisen about their work post-agency. When the cities of Amsterdam, Zurich, Antwerp, Valencia, and Vienna decided to pool their travel promotion efforts they reached out to the pair to develop a compelling video story about the Cool Capitals. Rosen and O’Hara Theisen, who met in film school before recently opening their branded content shop Lucky, created a mockumentary expose about a polyandrous jetsetter who uses men in the European cities to fulfill her appetite for fashion, culture, and nightlife. The resulting video and site is a fun excuse to play tourist if you’re stuck stateside.
More on JoshSpear.
Ok, now we really need to talk shop. One of my clients attended the WOMMA Summit… Visible Technologies. Maybe we should grab coffee before M2 on Saturday?
[...] their digital video shop, LuckyNY, today. They’re the brains behind the previously featured Cool Capitals campaign for European travel and have a body of work that combined includes ads for Gucci, Audi, [...]